Melon Xu is the designer director founder of YOUPPIE! She graduated from designer academy of London, her design works are exaggerated and bold because of her gift and brilliance in art design, she is fond of large area color block and asymmetric design, always paying attention to fashion and unique design, so that she can keep this brand fascination. YOUPPIE! was established in 2013, it's a new fashion brand concerned about fashion but dooes not want to be like the rest. Now, a new woman’s brand, called “YOUPPIE STAY WITH ME”, was launched by YOUPPIE! Its advocates concise and individual style, focuses on silhouette and pairing. The core target group are people who believe clothing can express their characteristics; they emphasise style, self-confidence and chase interesting and unique. In addition, YOUPPIE! pays attention to cooperation with fashion KOLs, artists and designers. It will keep bringing more and better brands to all the people.